icon_360_cam

Xiaoyu Miao
Mai 18, 2017

Why 360 changes everything

I think the 360 camera is going to become the next big battlefield. And growth in the industry will come from content, cameras, and streaming.

I want to push the industry forward and help our customers. If you look at a 360 camera, there is a fundamental difference between it and a conventional camera. It provides a means to record a scene around a user. If you think about the historical view of photography, it has not changed since the first version of the camera. People pick up a camera, aim a lens, and look for a particular thing to capture based on a viewfinder. And that camera has a very limited field of view.

The 360 camera captures the entire world around the user, which fundamentally changes how we take a picture. You don’t have to aim your camera, because you capture everything in your world. I think that’s a major difference.

But the industry today has two major issues: 1) the cameras are bulky and expensive, especially if you want a good one; and 2) the user experience and workflow for taking a picture and uploading it to your social network is cumbersome.

I wanted to work hard on those aspects to make a miniaturized 360 camera that’s affordable and easy to use for most users.

Dies teilen

Asset 97
Asset 128

We've updated our Privacy Policy. We encourage you to review it here

Close
de